Apparently, all soccer players can be underwear designers. And apparently, my readers like to read (or look at) soccer players as underwear designers/models if past post are any indication. Fear not, I am bringing you more. First it was Beckham for H&M and now Cristiano Ronaldo, who has been quickly building his own undies empire CR7. For the launch of his new SS2015 collection (yes, even intimates seem to have seasons), Cristiano invites us behind the scenes of his latest photo shoot.


The latest collection features more colour and print. Beyond the hype and splashy images, the microfiber trunks are actually very comfortable.  Get yours at Simons.

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Christian has been a cultural and style junkie since the age of 6; while most kids were swiping cookies, he was swiping his grandfathers' Patek Philippe. Raised to appreciate art, fashion,design and  literature (yeah, this one actually reads) by a single mother fondly called Jackie-O. Christian quickly went from childhood cultural capital thief to academia protégé. Referred to as the cat's meow by some, too clever by half by others, Christian eschewed the academic life and ran away to join the circus -the fashion circus. Several well-appointed positions later and a career on the rise would be most people's dream but it was time to say fuck off and start all over again.

This is Christian Dare Unedited.